Attract enough students
Competition has become fierce. Recruitment is no longer an administrative formality: it is a commercial challenge, where you must stand out, be visible and convert every prospect into an enrolment.
What this challenge costs you
The result: recruitment that relies on luck rather than a managed pipeline.
- Prospects lost for lack of follow-up and reminders.
- A manual, slow and discouraging application process.
- No visibility on sources and conversion rates.
- Too weak an online presence against the competition.
How DSM answers, concretely
Online application
A clear admission form, mobile-friendly, with document upload: the application starts without a counter.
Admission pipeline (CRM)
Every prospect is tracked from discovery to enrolment, with reminders and scoring — no candidate is lost.
Document OCR
Automatic extraction of supporting documents removes re-entry and speeds up application processing.
Multichannel communication
Email, SMS and WhatsApp to inform each candidate of their application status, in real time.
From admitted to enrolled
The admitted candidate automatically becomes enrolled, invoiced and tracked — without re-entering a single piece of data.
Recruitment analytics
Conversion rate by program and by source: focus your efforts where they truly pay off.
Concretely, you gain…
- No more prospects lost in follow-up.
- An application journey that gives a premium first impression.
- Marketing decisions based on real figures.
- Recruitment turned into a managed commercial process.
Explore the modules that answer this challenge
Ready to transform your institution?
See how DSM becomes the operating system of your university, grande école or training center.